No matter who you are, when you start a relationship with a new company you’ll have questions, especially if the partnership involves your website. The following FAQs will help you understand how our process works, what we’ll need from you to get started, and how you can contribute to the success of the process.
There are a number of areas where we’ll need access to in order to get started. The following is a list of the areas where we’ll need a username and password depending on the level of work we do and the scope of each project.
As a part of our process we register your business with multiple sites for various reasons including creating social media accounts, for validating web services, and when promoting your business through niche directories. Having access to a shared email address saves us time from having to request that you forward us any pertinent email correspondence. It is preferable that you use a Google account (Gmail) but you can also setup a domain email address for us like email@example.com.
After we have our first conversation and discussion of what you’re looking for, we’ll do a preliminary investigation into your website’s rankings, it’s design, and we’ll put together a proposal for you which will lay out our plans and objectives.
Since a very large part of SEO is directly related to the user’s ability to smoothly interact with your site, we ensure our work will positively affects your online success even if we’re not providing any long term SEO services to you. If you’ve opted in for only web design work without SEO, your site will still be coded according to SEO best practices and web design standards.
Each project is different and website optimization must be approached on a site by site basis. Typically we see traffic and ranking changes within anywhere from a few weeks to a few months. There are many factors related to why search engines rank certain websites higher than others, and many factors that go into becoming a business that’s popular and competitive online.
Yes. We create and optimize social media pages, and also manage posting your content, and authoring it for you too. We don’t take full control of your social media sites but assign ourselves as team members which gives you the control to post content on your own accord.
That depends. During the keyword research and discovery phase we learn a lot about your business, and we learn more as time passes too. This knowledge helps us better craft posts, page titles and meta descriptions, parts of videos, ad copy and so forth from an SEO and marketing perspective and in line with your business goals.
Some companies prefer to write and publish their own content and in these cases we would review your content for opportunities and then send back to your business for final approval. Regardless of where the content is sourced, it should go through an SEO analysis to ensure quality control, that is contains basic SEO requirements, and that opportunities are not overlooked.